Features
223 articles
Ford: thinking outside the car and the box
Ford is revising its business model to focus not just on how many cars it sells, but what services it should offer.
22/01/2017
Q&A: Hyundai Motor Europe
Jochen Sengpiehl, Vice President Marketing: "The biggest challenge we are facing is the clash between two industries: the digital industry and the old car industry."
07/02/2017
Keeping the flame alive
As the body that upholds the values and ideals of the Olympic Movement, the International Olympic Committee (IOC) takes sustainability seriously.
23/01/2017
All roads lead to Rio 2016
With a projected cost of around $11 billion, the Rio 2016 Olympics looks like a relative bargain compared to the price tag for the Sochi 2014 Winter Games, which topped $50 billion.
06/07/2017
GE: Providing solutions at every Olympic Games
The IOC's 2016 Olympic Marketing Fact File reveals that revenue from The Olympic Partners (TOP), sponsors and supporters of the Games reached nearly $2.79 billion in 2009-12.
22/01/2017
DOW: sustainability know-how
At Rio 2016, DOW is overseeing efforts to mitigate greenhouse gas emissions and reduce the Olympics' carbon footprint.
15/01/2017
Bridgestone: developing relationships
Bridgestone provides not only the Official Tire of the Olympic Games for Rio 2016, but also seismic isolation bearings to protect against earthquake damage.
22/01/2017
Cisco’s urban innovation
As an official partner of Rio 2016, IT giant Cisco is providing technology solutions to the Games.
22/01/2017
Q&A: Omega
Stephen Urquhart, Former President: We have been at nearly every Olympics. It really is part of our DNA."
07/02/2017
Rio: Brazil’s smartest city
As Rio de Janeiro's mayor since 2008, Eduardo Paes has run Brazil's most iconic city through times of triumph and tragedy.
16/01/2017