Mobility
156 articles
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An electrifying impact
At a time of dramatic changes to global car manufacturing, Spanish carmaker SEAT SA has appointed as head of its finance and IT activities an industry veteran with a depth of experience in transforming companies.
Rebel with a cause
When Wayne Griffiths, CEO of SEAT and CUPRA, came to Barcelona as a free spirit in his youth, he liked the nightlife district so much that 30 years later he named a trailblazing electric car after it.
SEAT S.A. drives through pandemic
70 years after SEAT first started helping turn Spain into a modern, car-owning society, the company swung into action to help its home country respond to one of the greatest challenges of our time
Extreme E: the adventure where less is more
Mattias Ekström opens the doors of the ABT CUPRA XE team paddock, where nothing goes unused. Teams of eight people and no public audience, some of the keys to reducing the environmental impact. The philosophy of the Extreme E Series is to…
A day with Marc ter Stegen and his plug-in hybrid
The FC Barcelona player drives his new plug-in hybrid car for the first time and talks about his impressions at the wheel. He uses his driving time on his way to a match to concentrate and to talk with his family…
Driving diversity in the automotive world
In an automotive industry once dominated by men, Spanish carmaker SEAT is leading the way to a more diverse, accessible and inclusive future.
IVECO and NIKOLA to lead truck race to hydrogen era
When two of the most influential men in global trucking sat down to talk in Phoenix, Arizona last spring, they discovered they shared the same passion for full industry transformations, and for outpacing and outthinking sluggish incumbent players. They quickly…
SEAT launches a new, more flexible, digitalised and sustainable way of working
SEAT has set up a new work model to promote a flexible, dynamic working environment that favours the work-life balance. This initiative is called Smart Work.
SEAT’s Hola Tapas Bar is off the ground in Vienna
The company created in Barcelona combines the culinary and automotive worlds and opens a restaurant in the Austrian capital. SEAT partners with chef Juan Amador to offer a new customer experience concept.
SEAT primed for new era
SEAT presents its new micromobility products globally, the SEAT MÓ eScooter 125 and the SEAT MÓ eKickScooter 65.