The man who inspired the Stinger
"Design is a tool that helps the brand achieve what it wants to communicate and where it wants to go. Kia has been a challenger brand. We came from nothing and we have surprised a lot of people."
09/07/2018
Taking Kia to the next level
As the automotive industry faces the greatest period of change in its history, coming to terms with new technologies for connectivity, electrification and autonomous driving, market share, scale and global reach have become even more critical to success.
09/07/2018
The connected car: smartphones on wheels
Barcelona-based SEAT is incorporating mobile communications and entertainment technology into its models to appeal to a young and vibrant segment of the population.
18/01/2018
What next for SEAT?
"In our Martorell factory we are already using innovations such as smart glasses, virtual reality and autonomous, collaborative robots."
18/01/2018
Nissan designs intelligent mobility
While tailpipes and driveshafts already look like being consigned to history along with the internal combustion engine, new digital technologies are poised to have an even more dramatic impact on car interiors and exteriors.
18/01/2018
One supercomputer to rule the roads
Historic car manufacturers are moving onto the frontline of cutting-edge technologies and powering a new era in computing as they reposition themselves for a world of connected and autonomous transport.
18/01/2018
Driving the connected car revolution
Leyre Olavarria talks about how SEAT has partnered closely with technology companies and changed its product development culture to emerge as a leader in car connectivity.
14/11/2017
Driving the digital transformation
Spanish car manufacturer SEAT occupies pole position in the race to develop connected cars. Buzz speaks to Fabian Simmer about how the company is responding to changing demand and how it is innovating for the future.
14/11/2017
The future of smart urban mobility
José Nascimento, head of SEAT’s Metropolis:Lab Barcelona, discusses the dramatic impact that new data-based technologies could have on the future of urban mobility.
14/11/2017
On the road to intelligent mobility
Oslo, Madrid, Paris and London are considering partial or even total bans on diesel-powered vehicles in their city centers, as policymakers begin to rethink the role of cars in the urban mobility of tomorrow.
09/11/2017