Sustainability

213 articles
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A passion for authenticity

The Mediterranean city of Barcelona has long been a source of inspiration for artists, writers, architects and designers from all over the world. Today this dynamic and creative city is home to the European car industry’s fastest-growing brand: CUPRA.
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Feeding the planet, sustainably

In June 2021, just five months after joining agricultural machinery and construction equipment company CNH Industrial as CEO, former naval officer Scott W. Wine announced the $2.1 billion acquisition of precision agriculture pioneer Raven Industries – the largest in the…
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Sustaining paradise

Drought, famine, deforestation, catastrophic wildfires, rising sea levels and toxic pollution are all consequences of an unsustainable global situation. Situated in the warm waters of the southern Caribbean, Aruba, a beautiful speck of powdery white paradise shaped by the sea,…
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The final frontier for tourism

In the verdant and mountainous south-west of the Kingdom of Saudi Arabia, where historic tribes herd goats through villages that date back thousands of years, one of the world’s most exciting travel destinations is now taking shape.
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Rebel with a cause

When Wayne Griffiths, CEO of SEAT and CUPRA, came to Barcelona as a free spirit in his youth, he liked the nightlife district so much that 30 years later he named a trailblazing electric car after it.