ProCeed
2 articles
Who dares, wins
In a world where consumer tastes can transform almost overnight, only those companies with the ability to respond rapidly and imaginatively to change will be able to survive and thrive. As consumers migrate to SUV designs and five-door body types,…
The ProCeed: good looks, great personality
As the world’s largest automotive companies struggle to respond to the technical challenges of today, South Korean manufacturer Kia has been able to buck the trend and outperform the market with new models such as the ProCeed, a five-door shooting…